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ENTR.6550 Corporate Entrepreneurship (Formerly ENTR /64.655)

Id: 035580 Credits Min: 3 Credits Max: 3

Description

This course focuses on entrepreneurship in established companies. Corporate Entrepreneurship (CE) is a process by which companies adopt a conscious strategy to encourage creativity, innovation, outside-the-box thinking, experimentation and risk taking. As a result, companies promoting and implementing CE strive for competitive advantages in rapidly changing global markets. The course will cover components of CE, developing & implementing CE strategies and managing CE.

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